At TrustSwap we value our partnerships and collaborations with other brands in the space. We have recently worked with ArtMeta on initiatives, including a recent NFT drop and partnership between Swappable, ArtMeta, and Night Gallery, a premier Los Angeles art gallery. We are extremely excited about our ongoing work with the ArtMeta team and can’t wait to share more about what they are building and how they are changing the artistic landscape.
To provide you, our readers, with more information about ArtMeta directly from the source, we recently interviewed ArtMeta’s Head Of Marketing, Alissa Alekseeva. Here’s what she had to say in response to our questions:
The Interview
Can you explain what ArtMeta does in the simplest terms possible?
ArtMeta is a pioneering fine art metaverse, and the future of fine art acquisition. An NFT marketplace and an advisory platform using the potential of blockchain, both as a new artistic medium and an emerging sales channel for visual artists and contemporary art galleries.
ArtMeta partners with critically acclaimed artists, galleries, curators, institutions and digital virtuosos to create unique digital environments and for the world to be able to experience fine art in a completely new way.
We work with traditional infrastructure companies in banking, logistics and insurance on the back-end of acquiring physical art, with NFTs serving as their proof of ownership. We connect world class galleries and artists directly to their collectors.
How was the idea for ArtMeta born?
Roger, the CEO and CoFounder, came up with the concept for ArtMeta because he has been in the fine art world for many years. He used to own his own gallery. At one point he decided he didn’t like how the art industry was structured so he decided the art industry needed a different option. Jonathan Delachaux created an island for the figures that are the subject of his art, he worked with someone to create a digital version of it, and he shared it with Roger. Then they decided to partner to create ArtMeta.
Explain the utility if any that ArtMeta offers.
Through our Metaverse we:
Open up new marketing and trading opportunities for artists, galleries, and institutions from the traditional art market by reaching out to new buyer groups and collectors in the digital space through our platform/metaverse.
Our Token provides Metaverse access rights. It also acts as a medium of exchange for NFTs and digital art and provides artwork buying rights.
Tell us more about the team behind ArtMeta and their credentials.
Ok, here are our primary team members and their credentials:
Why should investors be excited about ArtMeta?
First of all, our Artistic Director, Jonathan Delachaux, has been working on this project for 11 years and the island is a work of art in itself. Second, our metaverse is a perfect mix of Soho, Art Basel and Venice Biennale.
Finally, ArtMeta will provide galleries with tools for digitalization and tokenization of physical artworks, transfer of ownership rights, 3D scanning and archival of unique artworks with state of the art process running & generative tools. With ArtMeta’s pixel streaming capabilities users will be able to experience a high end photo realistic metaverse without needing a high end gaming PC or graphic card.
What are the challenges this industry is currently facing? How is ArtMeta solving these challenges?
There are various stakeholders in the industry that we must consider: the artists, private collectors, the art market (galleries, collectors, secondary market participants) and the digital community/collectors.
Here are some current challenges they face:
● Artists don’t know how to make NFTs
● Private collectors don’t know how to tokenize or sell their coveted fine art
● Galleries, collectors and secondary market participants want to get a foot into a
growing $25 billion market
● Digital communities, collectors and investors want to buy relevant art through a
trusted source, using cryptocurrencies as payment, but there are few that deal in
fine art.
This is how ArtMeta will solve these problems:
● Artists and private collectors get a studio that finances, develops and produces
high-end NFTs that will translate to the digital community
● The art market will get guidance and access to a fast-growing market and new
clients.
● The digital community/collectors will get to collect relevant, valuable and top
quality works of art in the form of NFTs as the art itself, and/or as proof of
ownership for the physical space.
Where do you see this industry going next?
Some fine art galleries have jumped on to the crypto bandwagon and are selling NFTs. Fine art participation in the NFT market will only increase. There will be a move to viewing NFTs as more of a contract like they were intended to be, rather than a JPG.
What’s on the ArtMeta roadmap for the next three to six months?
We had our first debut of the Metaverse and people were able to experience what the world is like. What’s amazing about our Metaverse is that we are calling ourselves the fine art metaverse. It’s not only because we are showing art, but the island itself is created by an artist. We are creating a curated space that gives a space to tier-1 artists. We also recently held the TGE of $MART.
Here are some other things to look forward to that are part of the roadmap for ArtMeta:
● Development of beta version of Art Metaverse
● Establishment of ArtMeta as a leading fine art and digital resource
● Onboard Strategic + Ecosystem Partners
● Development and testing of the design of ArtMeta metaverse
● Onboard 1 top tier gallery, 1 major auction house, 1 historical relevant
artwork
● Production and sale of NFTs
● Events and initiatives around NFTs – exclusive access for MART & token
holders
Is there anything else you want our readers to know?
The event at Basel was the first time we brought the Metaverse to the public. It was an opportunity to show the world where we are, where the future is going, and to ask people if they want to join us in our mission. What happens now is creating contracts with our new partners based on what they saw and continuing to have conversations about what we are doing.
Ultimately our goal is to give everybody access to art digitally through our Metaverse.
Thursday July 14th is here and we are hosting a live stream. We have over 4000 RSVPs to the event so far!
Learn More About ArtMeta!
Are you as excited as we are about the future of ArtMeta now that you know a bit more about it? If you are interested in continuing to learn about the exciting opportunities that ArtMeta has to offer and want to stay updated on the latest news from the ArtMeta team you can find them in the following places:
WEB: https://artmeta.org/
TWITTER: https://twitter.com/artmetaofficial
DISCORD: https://discord.com/channels/906576639360638996/
TELEGRAM: https://t.me/artmetaofficial
FACEBOOK: https://www.facebook.com/artmetaofficial
INSTAGRAM: https://www.instagram.com/artmetaofficial/
LINKEDIN: https://linkedin.com/company/artmetaofficial
MEDIUM: https://medium.com/@artmetaofficial
YOUTUBE: https://www.youtube.com/c/artmetaofficial
LINKTREE: https://linktr.ee/artmetaofficial
